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《Microsoft® Office Excel® 2007: Data Analysis and Business Modeling》

作者:Wayne L. Winston

在线阅读本书Mastertheanalysisandbusinessmodelingtechniquesthathelpyoutransformyourdataintobottom-lineresults.Award-winningbusinessprofessorandcorporateconsultantWayneWinstonsharesthebestofhisreal-worldexperienceinthispracticalguide—nowupdatedforE

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内容简介

在线阅读本书 Master the analysis and business modeling techniques that help you transform your data into bottom-line results. Award-winning business professor and corporate consultant Wayne Winston shares the best of his real-world experience in this practical guide—now updated for Excel 2007. Use Wayne’s proven practices and hands-on exercises to help you work smarter, make better decisions, and gain the competitive edge. Solve real-world business problems with Excel 2007! •Maximize profits—determine NPV, optimize your product mix, calculate ROI •Create best, worst, and most-likely case scenarios for sales •Analyze investment performance and help minimize risk •Track your personal finances, calculate loan terms, and plan for retirement •Use trend and seasonality to forecast revenue •Estimate a product’s demand curve and manage inventory with precision Interpret the effects of price and advertising on sales •Assign a dollar value to customer loyalty •Solve work scheduling problems and shorten wait times for customer service queues •PLUS—predict outcomes of sporting events, presidential elections, and more! CD Includes: •Sample files from each chapter •Problem-and-solution sets—build your expertise! •Fully searchable eBook 

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